The highly anticipated film Kalki 2898 AD, starring Darling Prabhas has recently kicked off its major promotional campaign at Ramoji Film City with the unveiling of the Bujji car.
This futuristic vehicle, valued at ₹5 crores, quickly became a sensation among automobile enthusiasts and reviewers, who eagerly featured it in various videos and articles. Actor Naga Chaitanya also joined in on the excitement by taking the car for a spin, further boosting its popularity.
Given the positive response to Bujji, the filmmakers are planning a promotional tour, allowing fans to see the car up close and take selfies with it. This tour will visit several prominent Indian cities, with some events possibly attended by the director and other crew members.
This approach to movie promotion, featuring a unique element from the film rather than the traditional hero and heroine, is more common in Hollywood. Director Nag Ashwin’s innovative strategy aims to generate buzz and excitement for Kalki 2898 AD, which is set to premiere on June 27, 2024.
The film boasts an impressive cast, including Prabhas, Amitabh Bachchan, Kamal Haasan, Deepika Padukone, and Disha Patani. Produced by C Aswani Dutt under Vyjayanthi Movies, “Kalki 2898 AD” is poised to be one of the biggest Indian films of the year. It gained international attention following its debut at San Diego Comic-Con last year.
The film’s music is composed by Santhosh Narayanan, with editing by Kotagiri Venkateswara Rao. As the release date approaches, fans eagerly anticipate experiencing this cinematic spectacle.
