Netflix has announced a new Korean show Start-Up, a story of young people passionately pursuing their dreams in the world of startup companies, which will premiere on the platform this October.
Boasting an extensive lineup of actors Bae Suzy, Nam Joo-hyuk, Kim Seon-ho and Kang Han-na, Start-Up produced by Studio Dragon, is directed by Oh Choong-hwan and written by popular writer Park Hye-ryun. Bae Suzy plays Seo Dal-mi who dreams of becoming Korea’s Steve Jobs. Dal-mi doesn’t have a fancy background but she’s passionate about her work. She has bright energy and is a person of great vitality, having experience in a wide range of part-time jobs.
Nam Joo-hyuk’s character Nam Do-san is the founder of Samsan Tech. A ‘math genius’ as a young boy, Do-san was once the pride of his family but became their shame now, as his business has been going down for the past two years. He finds out that Dal-mi mistakenly remembers him as her first love, so he decides to work his way up in hopes of turning that misunderstanding into reality.
Kim Seon-ho plays Han Ji-pyeong, senior investment manager at a venture capital company. His astonishing investment skills and sharp tongue earn him the nickname, “the Gordon Ramsay of investments.”
Won In-jae, played by Kang Han-na, is a second-generation ‘chaebol’ CEO who has everything people desire – good education, beauty and money. But her background seems to be working against her in the startup world, as she struggles to create success on her own and be acknowledged for her skills. There’s an interesting tale in store as these very different individuals all begin their journeys at the same place called Sand Box, striving to fulfill their dreams and goals.
