The highly anticipated release of “Aadikeshava” featuring Panja Vaishnav Tej from the renowned Mega family has been trailing behind in generating excitement among the audience. Despite the star-studded lead, the absence of the leading lady, Sreeleela, from promotional activities due to her prior shooting commitments has contributed to a noticeable void in the film’s marketing.
Sithara Entertainment, the production company behind the movie, is striving to boost interest and anticipation for the film. During the trailer launch event, Sithara Vamsi, a key figure in the production team, addressed concerns about the film’s buzz. He mentioned that with the unveiling of the trailer and upcoming pre-release events coinciding with online ticket sales, efforts are underway to elevate the film’s visibility. Additionally, considerations are being made regarding potential paid premieres to further bolster the movie’s reach.
Acknowledging the last-minute promotional strategies, Vamsi expressed optimism, stating, “Last-minute promotions are actually helping me a lot. It will be highly enough.” Highlighting the current subdued mood amid the ongoing Cricket World Cup, the strategic release of the trailer on Monday aims to serve as a refreshing invitation for audiences, especially as the weekend approaches.
The slated release date for Vaishnav Tej and Sreeleela’s “Aadikeshava” is November 24th. The success of the film at the box office remains a question, with Sithara Vamsi’s confidence in the film’s prospects yet to be proven. Audiences eagerly anticipate whether the collective efforts and strategies employed by the production team will translate into a resounding triumph.
