Mahesh Guntur Kaaram has faced a lot of negativity despite not being a bad movie. The main issue is that the genre, Guntur Karam, was not conveyed accurately. The problem wasn’t lack of time for promotion, but how the film was presented. Despite being promoted as a family theme, the movie is highlighted as mass cinema, causing confusion.
From the first look to the teaser, the focus was on mass appeal, but the movie didn’t entirely meet mass expectations.
The late-night show meant for a mass audience left viewers disappointed. The mismatch between the mass image in promotions and the family theme in movie created confusion.
Certainly, the film suffered a lot due to the confusion between its mass appeal and family theme, resulting in damage to its overall reception.
Also, the mixed genres in the film created expectations that the movie couldn’t fully meet, leaving audiences disappointed. Hence its proved that consistency in genre presentation is crucial for a film’s success
