Game Changer turns nightmare for Amazon Prime

Ram Charan’s much-anticipated movie Game Changer hit theatres yesterday, but it faced a significant setback on the same day. The movie’s HD print was leaked on various piracy websites, causing a stir in the film industry.

For the past few months, piracy has emerged as a major challenge for filmmakers, with many high-budget movies falling victim to it. Following the trend seen in the Malayalam film industry, where HD prints of movies are leaked within days of release, Game Changer faced an even worse scenario, with its HD print leaked on the first day itself.

The movie’s OTT rights were acquired by Amazon Prime Video, and it is expected to begin streaming next month. However, the early availability of an HD version on piracy platforms may significantly impact the OTT viewership.

Adding to the troubles, Game Changer is receiving mixed reviews, which are affecting its box office performance. Reports suggest that collections in regions like Tamil Nadu are already declining. The piracy leak is likely to exacerbate these losses posing a serious threat to the film’s overall earnings.

Film unions and industry councils must act swiftly to tackle this growing issue of piracy. Without strict measures, upcoming Pan-Indian releases might face similar challenges potentially causing long-term damage to the film industry.